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Woman builds scrapbook business one page at a time
Scrapbooking tips from an expert
By Denise Sautters
Copley News Service

So many photos, so little space. What's
a person to do? Scrapbook! |
Scrapbooking is all the rage,
with specialty items such as pH-balanced pens that can detect
acid in the papers used, to embellishments that can make the
dullest photo pop with excitement.
"I have done scrapbooking since I was young,"
said Mindy McMaster, owner of Mindy's Scrapbook Shop in North
Canton, Ohio. "I liked it. I did little books for every
trip we went on, but I was using construction paper. My mom
always got me an album and glue, but I didn't know anything
about paper or anything."
When one of McMaster's girlfriends hooked up
with a scrapbook consultant from Creative Memories her life
changed.
"She was showing me all these papers and
scissors, this whole new world, and I was shocked," she
said. "This was about seven years ago. Well, I went to
a scrapbook store out West and bought all this stuff and started
making a scrapbook."
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Her neighbor suggested she start a business and she
did, at her home.
"I did it from my kitchen table, then I opened
a store at the Baker's Dozen Mall in North Canton. I was open for
three hours on Thursday and a couple of hours on Saturdays. We were
the only store from Cleveland to Columbus."
When the mall closed, she moved to a new location,
then a bigger store at that location until April, when she moved
into her current site.
"Scrapbooking is a way to preserve precious memories,"
McMaster said. "It is a fun hobby and people do it for lots
of different reasons."
In her beginners' classes, McMaster stresses certain
things that are important to scrapbooking. Here are some of her
suggestions.
BASIC TOOLS
Adhesives - There are all sorts of adhesives. You
want one that is acid-free. Now that scrapbooking is so big, a lot
of companies are making archival quality.
Cutting tools - Start with a good pair of scissors
and a trimmer. There are tools to cut circles, alphabets and a number
of other patterns or shapes.
Acid-free paper - Basically, this means the paper
has no lignin in it. "Lignin is a product that is created naturally
in wood," McMaster said. "Paper is usually made out of
trees, so by nature it has lignin in it. There is a process paper
is put through to remove it. But, we've learned the paper also has
to be buffered. This is another chemical process. We've found that
after time, the lignin, or acid, can return to paper that has not
been buffered."
ARCHIVAL PENS AND PENCILS
- pH-balanced pens can be used to test paper to make
sure it is acid-free. There are also products that can be used to
remove the acid from paper such as newsprint to preserve clippings
used in scrapbooks. You also need archival quality pens and pencils
for journalizing in a scrapbook. Grease pencils are used to mark
the front of photos into designs and can be wiped off.
- Punches, templates, rulers and embellishments can
be added as desired. Many of these items can be used at scrapbook
shops rather than purchasing them in the beginning.
"If you only have so much money to spend, invest in a good
album, good paper, good cutter and a good adhesive."
McMaster estimated that start-up costs range from
$25 to $50.
GETTING STARTED
Start with a good album to store and protect photos.
There are a number of different kinds and styles. If you are doing
just general scrapbooking, most people use a 12-by-12 album or an
8-by-11 inch album. There are also different styles - post, three-ring
binders and hinged styles. The post style seems to be the most popular
right now because you can just add more pages as needed. The new,
upcoming sizes are the 8-by-8, the 6-by-6, and 5-by-7.
"If you are going to buy an album, spend the
extra money because cheaper ones will not hold up over time,"
McMaster said.
As important is the purchase of acid-free page protectors.
"Read the label and make sure they do not have any vinyl or
PVC."
She recommends storing scrapbooks straight up and
down rather than laying down in a dark enclosed environment.
CREATING THE PAGE
* Cropping photos? Do not crop Polaroids or historical
value in photos. Do crop out dead space or competing details. Find
the focus of your photo and crop around it.
* Use photos that tell the story.
* Try to keep the page(s) balanced so one side or the other isn't
too heavy with embellishments while the other is sparse.
ORGANIZING THE WORKSPACE
Keep tools, embellishments, paper and photos together,
but in separate containers or bins so everything is together but
not unmanageable. Allow yourself enough table space to work.
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